Are You Too Afraid to Start Your Own Business?
Ever think of starting your own business? Are you too afraid that you won’t be able to do it? Worried about the cost of a start-up or about your ability to run a company? These...
Category: #SideHustle
A Remedy for “The Pleasing Disease”
Many women are in the business of pleasing others. Sometimes this is a wonderful thing. Other times, our “pleasing disease” is the reason we get ourselves into trouble. For example, have you ever mistakenly...
Five “To-Do List Managers” Everyone Should Know About
If you make your to-do lists like most people, they probably consist of some low-tech, old-school items like lined paper and a pen. Don’t be ashamed; many people still make all of their to-do...
Finding Your Career Path
I’m a firm believer that you don’t just need to have one career. I graduated from college thinking that I wanted to be Editor in Chief of a teen magazine. Three years after I...
The Training and Education Value Proposition
“Give a man a fish; and you have fed him for today. Teach a man to fish; and you have fed him for a lifetime”. -Unknown We have all heard this proverb and have...
10 Ways Restaurants can use Social Media to become a “Hometown Hero”
Did you ever notice that the best local restaurants are the ones you never see advertised? That’s because successful local restaurants wouldn’t see a high ROI on print advertisements. They see a much higher ROI...
3 SEO Tips for Beginners
So you started your first blog and now you need some Search Engine Optimization (SEO) tips. SEO sounds intimidating and mysterious to most new bloggers. Before I answer this, let’s start with the basics....
Win Gen Y’s Trust via Experiential Marketing 2.0
You’ve heard the statistics before… Gen Y doesn’t trust advertisements; we trust the people in our social networks. But overall, Gen Y doesn’t trust much at all. If you’re a big company of any kind, you...
Personal Business Cards for Personal Branding
A few weeks ago I was invited to a fund raising event for a non-profit arts organization. This was the perfect networking opportunity especially since I have been thinking about returning to the non-profit...
Financial Institutions: Building Trust via Customer Service Marketing
What makes marketing financial institutions very different today than ten years ago? Trust. Ten years ago, trust was assumed. The stock market was booming,successful dot-coms were popping up everywhere and jobs were plentiful. But...