Favorite Stocks, Favorite Brands?
I had a really fun conversation with a stock analyst I met at the dog park today. This conversation confirmed my belief that great branding goes way beyond creative ad campaigns and cool in-store...
Category: #SideHustle
Female Buying Power
The 90 second video below by she-conomy.com shows that female consumers make a majority of purchasing decisions in comparison to men. 70% of new businesses are started by women 85% of all brand purchases...
Warning: Evolution Ahead
A few nights ago Srinivas Rao, Matt Cheuvront and I recorded a podcast for BlogcastFM. The last interview I did with Srini was 6 months ago. Srini has always been a loyal reader, commenter...
Marketers Fail to Understand and Reach Professional Women
Yesterday I spent some time reading a white paper by Ad Age and published by Meredith called, “The Reality of the Working Woman.” Let’s start with some interesting statistics The number of women in...
Online Marketing 101 for Entrepreneurs
I bet you’re wondering why I decided to put an “Online Marketing 101” series on a career blog. Well, I believe that moving ahead in your career goes beyond perfect resumes, landing a job...
Thank You, God, for Giving me Anxiety
I’ve been in a fight with my anxiety for a long time now. I first started noticing it in high school when I was busting ass to get into the top 25% of my...
Is Job Search 2.0 Worth it?
Guest Post by, Jenny McCoy They say it’s easier to get a job when you have a job, but I’m not so sure. I launched my job search 2.0 last week with this site:...
How Did Your Mother Influence Your Career?
I’m very lucky to have the Mother that I do. Born to Italian immigrants, my Mom did what most 1st generation Italian-American kids do: she joined the family Environmental Drilling business (honestly, she probably...
Dear Ms. Career Girl Critics, I Heart “Me”
Things are absolutely nuts in my world and I couldn’t be happier about it. What started out as “Job Search Boot Camp” has quickly evolved into something even more fabulous. I cannot wait to...
Dear Bloggers, I’m Sick of Reading about Passion
Happy Friday! Friday is most corporate-goers’ favorite day of the week. Perhaps it consists of an unhealty breakfast from McDonalds, excitement about weekend plans or just the simple joy of knowing you don’t have...